PinnedHow to really practice sustainable living without anxietyRihanna’s valuation of $1B got me thinking: We depend a lot on brands and celebrities to make us feel validated, who truthfully, are in the…Aug 5, 2021Aug 5, 2021
Nature is more interesting than ChatGPTI met a parrot the other day. He was bright green in color — as green as the leaves in the garden. He came to some gardeners one fine day…May 27, 2023May 27, 2023
The story of Keep It Sustainable Stupid: An honest media brand which simplifiedclimate science for…I launched KISS on Instagram in 2020 after being sick of all the greenwashing.Apr 2, 2023Apr 2, 2023
How to humanize sustainability in ESG communicationCorporate speak around sustainability can be too analytical and inhuman. The endless amounts of data and processes can also create analysis…Mar 13, 2023Mar 13, 2023
4 lessons I learned as a marketing leader of a sustainable brandIn 2018, I joined India’s first and most recognizable cannabis startup, Bombay Hemp Company backed by investors like Ratan Tata, and became…Mar 9, 2023Mar 9, 2023
Why sustainability is more about mindset than ESG reportingWe’re rushing to get to “Net Zero” like a headless chicken. A common flaw in the way we’ve been approaching sustainability seems to be…Mar 7, 2023Mar 7, 2023
I attended ABInBev’s sustainability event. This is what I learned.If you don’t understand supply chains you can’t understand sustainability. And if you don’t understand the psyche of your supply chain…Mar 6, 2023Mar 6, 2023
Move over Capitalism. It’s time for “Enlightened” CapitalismIn the early 1940s, a curious thirty-five-year-old Jewish American psychologist with Russian origins sought out to understand what made…Jan 18, 2022Jan 18, 2022
Why you should watch ‘Don’t Look Up’ on Netflix (it’s not just for Meryl Streep)It’s so annoying deciding what to watch on Netflix. I hate scrolling endlessly only to settle for something mediocre or tried and tested…Dec 29, 2021Dec 29, 2021
How to sell sustainability to Millennials (and Gen-Z’ers)I’m a 32-year sustainability-obsessed, well-educated, and well-traveled Millennial. I’ve worked in the fashion industry for 7+ years…Oct 6, 2021Oct 6, 2021